5 Ways to Get the Most From Your Serum:

1)  Cleanse First

For maximum absorption of your serum be sure to gently wash your face before applying, as the serum can cling to oil and dead skin cells.

2)  Use Lukewarm Water

Washing your face with lukewarm water raises your skin's temperature slightly, causing blood vessels and pores to dilate allowing the serum maximum penetration.  

3)  Apply to Damp Skin

Moist skin is more permeable than dry skin.  Applying your serum to damp skin after cleansing encourages deeper absorption.

4)  Give 5 Minutes

Serums are more effective if they are allowed to fully absorb into the skin before using a moisturizer. 

5)  Apply Day and Night

Multiple applications of your serum yield the fastest results.